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Starting Your Business

Key Steps for Startup

Key Steps Page 2

More Key Steps

Finding A Niche Market

Writing a Business Plan

Small Business Retailer

The Franchising Option

Overview of Franchising

Choosing a Location

Finding Space to Lease

Hiring Employees

Payroll Issues

Required Benefits

Optional Benefits

Anti-discrimination Laws

Financing Your Business

Finding Capital

Seller Financing

Microlenders

Banks & Other Lenders

Venture Capital

Financial Planning

Financial Preparation

Make a Good Impression

Marketing Your Business

Marketing Defined

Marketing Strategy

The Marketing Plan

Market Research

Define Your Customer

Know The Competition

Analyze The Industry

A Last Word on Marketing

Advertise/Small Business

Advertising That Works

Get Online -13 Reasons

Get Online (con't)

Get Online (Page 3)

Build Opt-in Mailing List

Opt-in Lists (Con't)

Sales Management

Set Objectives

Structure Sales Force

Determine Size

Develop Compensation Plan

Recruit Sales Force

Train Sales Force

Motivate Sales Force

Manage Turnover

Evaluate Sales Force

Small Business & Selling

Customer Service

Customer Service (Con't)

Using Technology

Blogging for Site Traffic

Get Website Traffic

Inexpensive Tips

Protecting Your Ideas

Patents

Trademarks

Going Global

Finding Stats and Leads

Foreign Trade Practices

Financing Trade

Strategies for Success

Start-up Thrust

Develop Niche Thrust

Fast Growth Thrust

Differentiate Thrust

Introducing New Products

New Products (Page 2)

New Products (Page3)

New Product Avoid Failure

Helpful Resources

Advertising News

Business and Finance News

Small Business News

Articles and Essays

Featured Article

Sales A Second Look

Small Biz Guide/Internet

Advertising Possibilities

Business Directories

Manage Marketing Strategy

Reaching Your Goals

10 Tips on Insurance

A Recipe for Success

Accounting Software

Defeat Fear of Failure

Choosing Website Name

Seven Deadly Sins

LLC, The Perfect Set Up

Small Business Facts

Small Business Ideas

Small Biz Outsourcing

Small Business Loans

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Location, Location, Location!
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Locating and Expanding 

The location of your business can be a critical factor in its success or failure. This section gives you tips on selecting a location, offers information about special locations and incentive programs that may affect your decision, and covers issues that you should consider before signing a lease.

Choosing a Location

The following are some of the factors you need to think about in deciding where to locate your business. The relevance and importance of each will differ depending on the nature of your business, so it's a good idea to discuss your plans with a business counselor before making an investment.
  • Access to transportation. What types of transportation will your employees, customers, or suppliers be using and how convenient is it?
  • Pedestrian traffic. Do you need steady traffic to bring in customers?
  • Parking and loading facilities. Will you need parking/loading for customers, deliveries, or shipments?
  • Safety. Is the area safe and are the premises secure during and after regular business hours?
  • Proximity of similar and/or competing businesses. Will competition help or hurt you?
  • Availability of business-related services. Will you need printers, mail services, banks, etc. nearby?
  • Tax advantages and other benefits. There are often some benefits available for locating in certain areas of a city or state.
  • Appropriate Zoning.  Does the existing zoning permit your type of business? (For example, a manufacturing business cannot operate in a residential zone; a daycare center cannot operate in a manufacturing zone.)

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